Food

Nigella Lawson Has Made Her Big Return To The BBC To Make Avocado On Toast

2.3 million people watched a grown woman mush up an avocado and put it on hot bread. Not everyone was into it.

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For the past couple of years, celebrity chef Nigella Lawson has been regrettably absent from UK television. After developing her impressive reputation with a number of shows on the BBC for over a decade, she’s recently spent some time travelling the US with The Taste — a Frankenstein reality show with both the cooking and crying of Masterchef, the celebrity-backed competition of The Voice, and the cringeworthy sexual innuendo of Gretel Killeen-era Big Brother.

Obviously, Nigella was the perfect person for the job:

Now she’s made her triumphant return to her homeland with a new show, Simply Nigella. Based on her hugely popular cookbook of the same name, the show has an intentional focus on easy recipes to promote stress-free living and healthy eating. But, despite attracting an impressive 2.3 million viewers, the first episode which aired this week has faced a fair amount of criticism with many claiming her advice was too easy. Here’s the gist of the first recipe:

  • Walk to the fanciest grocer you can find and buy a single avocado for $5.
  • Scoop the avocado into a bowl.
  • Mush the avocado in the bowl.
  • Put lime and chili with the avocado in the bowl.
  • Put the avocado on hot, hard bread.
  • Eat the snack you learned to make when you were eight.

People haven’t been very impressed by it:

To be fair, Nigella spent the rest of the episode making some rather impressive Thai stir-fry, lamb ribs, and cake that none of these smart alecs had much to Tweet about. But still: within the past year we’ve seen The New York Times lose their shit about the fact that Australians occasionally eat smashed avocado and the US get so riled up about a guacamole recipe the President got involved.

This delicious green sludge does ridiculous things to us all from time to time.

Very Important Breakfast before I fly away (on wings of avocado toast, it would appear) #SimplyNigella

A photo posted by Nigella (@nigellalawson) on