Charli XCX And Nintendo Have A Song Together, Because 2020 Is Next Level
There’s something about seeing Charli on the top of Peach’s CGI-castle next to a Toad with a boombox that is deeply unsettling.
Charli XCX says “gamer’s rights” in her latest surprise song and music video, a collaboration with Nintendo called ‘We Are Born To Play’ — and the internet has, of course, turned to memes to process it.
The song is a collaboration between Galantis and Charli in promotion of Nintendo’s new theme park, Surer Nintendo World, launching at Universal Studios Japan ahead of the 2020 Olympics later this year.
Mixing Charli’s cotton-candy vocals with family friendly EDM and bleep-bloops and chord progressions from Mario games, ‘We Are Born To Play’ is not a bad song. If we were to include it in our ranking of all her songs, it wouldn’t even sit last — and considering Sydney’s lockout laws are lifting today, we fully expect to hear this at 2am at Stonewall tonight.
But it has broken us: there’s something about seeing Charli on the top of Peach’s CGI-castle next to a Toad with a boombox that is deeply unsettling.
Charli XCX as Princess Peach is kinda the gayest and best thing to ever happen pic.twitter.com/1qSgSm6TGo
— billy🦋 (@nextlevelbilly) January 14, 2020
Then there’s the fact Nintendo calls Charli a “worldwide popular singer” in the music video’s YouTube description that speaks to the collaboration’s lifelessness — it’s technically correct, but it was also clearly written by the same robots behind The Daily Mail‘s 50th article of the day on Rita Ora’s slim pins.
Thanks to the insert of Mario saying “here we go!”, the song is also the plumber’s first collaboration with a pop pioneer. In the video, Charli appears alongside Toad instead, who famously loves Lady Gaga.
Reaction to the video has been largely led by an ecstatic confusion. We are mostly all waiting for Charli XCX to become a downloadable character in Super Smash Bros.
really enjoying this new reality that nintendo just paved for us where Charli XCX and Toad are friends pic.twitter.com/CWnmKcl0pR
— uǝʌǝʇs (@emoswaggy) January 14, 2020
— Hayden Davies (@haydendavies) January 14, 2020
he met his idol 😌 pic.twitter.com/lE1DjJZDRS
— Adam Moussa (@adamjmoussa) January 14, 2020
thinking about every unique experience I must have had in order to lead me to the exact moment where Charli XCX collabed with Super Nintendo World pic.twitter.com/3vELU6u6wW
— it’s capricorn season (@eflow_egiap) January 14, 2020
Watch the video below.