Vegan Swedish Not-Meatballs Are Rolling Into IKEA Australia

The smuggest of all the snacks.

Midway through last month, IKEA broke tens of thousands of European hearts after banning a handful of giant games of hide and seek that had been unofficially planned for stores in Amsterdam, Eindhoven and Utrecht.

But, as the old proverb goes, the lord taketh some things away and then giveth some other things, as if to say sorry about takething the other things away in the first place. Which explains the announcement the outlet made overnight, introducing the GRÖNSAKSBULLAR.

Food photography is perhaps not IKEA's strongest suit.

Food photography is perhaps not IKEA’s strongest suit.

Containing green peas, carrot, chickpeas, kale, corn and bell peppers, the Grönsaksbullar is an all-vegan vegetarian alternative to the Swedish meatballs Australians devoured 8.5 million of last year. According to the outlet, they’re part of a new push by IKEA to offer healthier and more sustainable food choices, in line with their ‘People And Planet Positive Strategy’.

The decision may also have been a response to a PETA campaign, which has been lobbying IKEA for vegan options since 2011. “PETA hears every day from shoppers calling for animal-friendly on-the-go options. Vegan snacks spare animals suffering and benefit human health, which earns IKEA a round of applause from us,” the group has said.


Seriously, these things look terrible though.

The smug little balls will be tumbling into Australian IKEAs from April 27.



  1. Wow, you nearly got through the whole thing without denigrating veganism at all!
    But then you just had to sneak that ‘smug’ in there at the end. Because what we should pay attention to when discussing the philosophy that eliminates dependence on animal agriculture, the biggest contributor to climate change and various other environmental evils (not to mention the unspeakable atrocities carried out on billions of innocent victims every year) is whether the people who ascribe to that philosophy are ‘smug’ about it. Jesus.

    Also, they look fine.

  2. Coagmano says:

    Not the biggest contributor to climate change. Please check your facts before spreading them.

    How about “one of the biggest”? Sure! It is ‘one of’ the biggest. Living in Australia it ranks in 2nd at 18%, behind electricity and stationary energy at 51%.

    That’s why everyone is talking about coal, gas and renewable energy. It’s impact is 2.5 times greater.

  3. Coagmano says:

    Reducing or removing meat from your diet does help fight climate change. Personally I’m a Climatarian

  4. Haha. Nice.

    I wouldn’t call my statement incorrect, though. It just depends on what you take into consideration. Are we speaking globally or nationally? Are we just talking about the methane produced by livestock, or do we attribute all the carbon emissions from the transport of those livestock and their products? Do we take a historical perspective and consider the unimaginable manner in which we’ve changed and continue to change the world around us, primarily through deforestation for conversion to cropping land to feed livestock, and the consequent hindrance of the planet’s ability to process carbon? Reducing methane production is also a more effective way of combatting climate change because the effects are much more immediate than those of cutting C02.

  5. Fred says:

    I might bring my pet rabbit by for a feed.

  6. Fred says:

    The biggest contributor to climate change is that big yellow thing in the sky.

  7. I’d advise against that. I don’t think they’d be very suitable for leporine consumption.

  8. PS. Taking a look at your comment history on Disqus was the most depressing thing ever.

  9. Fred says:

    I’m a sapiosexual and you do nothing for me.Sorry.